The alternative healthcare and wellness industry is growing at a remarkable rate and it is no wonder that more and more investors are now looking for opportunities there. One company that may deserve attention at this point is Sibannac Inc (OTC:SNNC), which has emerged as a major player in this space.

The company was in focus this week after it announced on July 5 that through Immersive Brand Concepts, its fully-owned subsidiary unit, it had gone into an exclusive partnership with those who created a path-breaking dog collar that deploys the power of pheromones for repelling insects. The product offers the potential of completely change the way in which pet owners interact with their dogs.

The dog collar was designed by the Oklahoma-based company Blue Green Earth Sciences. The cutting-edge dog collar would harness the power of natural pheromones since it had been proven to be effective in repelling a wide range of insects. The insects include fleas, ticks, and also mosquitoes.

All of that would be achieved without the use of any harmful chemicals or toxic materials. The Chief Executive Officer of Sibannac David Mersky spoke about the development as well. He noted that everyone at the company was excited at the possibility of being involved with a revolutionary new innovation in the world of pet care.

He went on to add that the mission statement of Sibannac laid out the special relationship between pets and their owners. Hence, the dog collar was aligned with the company’s aims and objectives. Mersky noted that the dog collar had the potential of improving the lives of numerous dogs tremendously and for providing peace of mind to their owners at the same time. The move was also in line with the company’s continued commitment to alternative wellness products.