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Synergy CHC Corp. (NASDAQ: SNYR) continues to build momentum behind its functional beverage strategy, announcing new Direct Store Delivery (DSD) partnerships across Maine and Pennsylvania that expand retail distribution of FOCUSfactor® Focus + Energy RTD beverages and brain-health shots.
The agreements with Pine State Beverage, Fuhrer Beverage Company, and Banko Beverage Co. represent another step in Synergy’s plan to establish a nationwide DSD footprint, a key driver of velocity and shelf presence in the functional beverage category. Management has emphasized that DSD expansion is essential to scaling beverage revenue efficiently across grocery, convenience, and specialty retail channels.
Along withSynergy CHC Corp. (Nasdaq: SNYR), see SmallCap Stocks to Watch Now: CIMG Inc (Nasdaq: IMG), cbdMD (Nasdaq: YCBD), Ur-Energy (Nasdaq: URG) and Milestone Pharmaceuticals Inc. (Nasdaq: MIST) all active in intraday trading sessions.
The announcement follows recent investor attention around Roth Capital Partners’ Buy rating and $7 price target, which highlighted the company’s beverage rollout as a central growth catalyst. Roth projected Synergy’s revenue could rise from approximately $35.4 million in 2025 to roughly $55 million in 2026, driven largely by beverage penetration layered onto the company’s existing retail infrastructure. See Complete Roth Capital Report.
Synergy’s beverage strategy benefits from a strong foundation. Its FOCUSfactor® brand carries a 25-year legacy and is already distributed through major national retailers including Costco, Walmart, Amazon, BJ’s, CVS, and Walgreens. The DSD buildout allows Synergy to accelerate last-mile execution, improve in-store placement, and increase repeat purchase behavior—key variables in achieving projected revenue growth.
Roth’s $7 valuation is based on a 6.2x EV/EBITDA multiple applied to projected 2027 results, reflecting expectations that higher beverage mix, strong gross margins, and operating leverage could drive meaningful earnings expansion as sales scale.
With additional DSD partnerships, retail placements, and geographic expansions expected, investors are increasingly focused on whether Synergy’s expanding beverage platform can deliver the $55 million revenue threshold that underpins the current valuation framework heading into 2026.