|
Getting your Trinity Audio player ready...
|
Synergy CHC Corp. (NASDAQ: SNYR), a fast-rising force in the consumer health and wellness space, has appointed Damian Marano as Vice President of Beverage in a strategic move aimed at catapulting the company’s FOCUSfactor Energy Drink into global markets. Marano, a seasoned executive with a decorated history at The Coca-Cola Company (NYSE: KO), brings a wealth of expertise that could unlock powerful international distribution opportunities for the brand.
This pivotal hire signals Synergy’s bold intentions to aggressively scale its presence in the surging $100B+ functional beverage sector. With over two decades of leadership in sales, revenue growth, and digital innovation, Marano is expected to play a central role in expanding FOCUSfactor Energy Drink’s reach across North America and key global territories.
Marano’s deep knowledge of Coca-Cola’s global sales infrastructure—and his relationships across its vast distribution ecosystem—could offer Synergy a rare pathway to accelerate the international rollout of its FOCUSfactor Energy Drink line. His past success building the Marley wellness portfolio into a global brand distributed in over 25,000 stores across 40 countries provides a strong precedent.
In addition to Synergy CHC Corp. (NASDAQ: SNYR), news keep an eye on other stocks making news: Klotho Neurosciences, Inc . (NASDAQ: KLTO), Evogene Ltd. (NASDAQ: EVGN), Plug Power Inc. (NASDAQ: PLUG), MacroGenics, Inc. (Nasdaq: MGNX), Power Metallic Mines Inc. (TSXV: PNPN) (OTCQB: PNPNF) and Windtree Therapeutics, Inc. (Nasdaq: WINT), as they are moving aggressively in early trading today.
“Damian’s appointment brings unmatched beverage industry leadership to our team,” said Jack Ross, CEO of Synergy CHC. “His proven success scaling consumer brands and deploying tech-driven sales strategies is a game-changer as we position FOCUSfactor Energy to become a category leader.”
The energy drink, launched as a clean-label, nootropic-infused extension of Synergy’s flagship FOCUSfactor brain health supplement, is already gaining traction in major retail chains including Costco (NASDAQ: COST), Walmart (NYSE: WMT), Amazon (NASDAQ: AMZN), CVS (NYSE: CVS), and Walgreens (NASDAQ: WBA). With Marano now at the helm of beverage strategy, Synergy is poised to capture new market share in both domestic and international better-for-you drink segments.
As Synergy leverages its legacy in cognitive health and a growing distribution footprint, the addition of a Coca-Cola veteran could be the catalyst that propels FOCUSfactor Energy Drink into a globally recognized brand.